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Topic
PositioningMessagingDemo
Type
VideoSocial Post
This is one of the best explainer videos I’ve seen in a while.
It's about — you guessed it — a Catalytic IR Drying System 🤷♂️
Sometimes the best inspiration comes from industries and products you didn’t expect.
What I love about this video:
- It takes a technical concept and makes it super easy to understand
- It clearly explains the problem the product solves
- It shows you how the product actually works
- It points out a number of competitive differentiators in a clear, visual way
- It’s 1:55 long, but kept me engaged the whole time