Press B Any Time to Buy

Talk about making it easy to buy.

Ali Abdaal just launched a website for his new book, but instead of a “Buy Now” button it simply says:

“Press B anytime to Buy 😉”

For those of you reading this at a SaaS company — can someone please try:

• “Press D any time for a demo”
• “Press T any time to start a free trial”
• “Press S any time to signup”

… and let me know how it goes.

Check out Ali Abdaal’s site

Credit: I saw this on marketingexamples.com and it blew my mind.

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