Microsoft's Copilot Adoption Kit

Here’s a great buyer enablement example from Microsoft.

Their marketing team for Copilot (their AI-powered chat tool for Bing) created a free adoption kit and shared it on LinkedIn.

Proof that great buyer enablement doesn’t need to be a huge lift or expense. Even for Microsoft.

Jack shares a link to download a simple zip file including multiple helpful pieces of content.

It includes a User Training Deck, a Tip Sheet, IT Admin instructions, an Interactive Demo, and more. Many things a customer would need to sell and implement Copilot internally.

I think every company should have a buyer enablement kit like this.

Check it out