McDonald's Launches a Burger Upgrade

McDonald’s is upgrading their flagship menu item.

The Burger.

It all started when they only ranked 13th among “US chains with customers calling their burgers desirable” early last year.

While McD’s is winning in fast food, newer burger-focused competitors like Five Guys, Smashburger, and Shake Shack are winning the hearts of burger lovers.

So, what upgrades are they promising?

• more sauce on Big Macs
• meltier cheese
• fresher lettuce and pickles
• only six patties will be grilled at a time
• brioche buns will be sliced with a thicker bottom
• onions will be rehydrated after purchase
• sesame seeds will be further spaced out

They’ve already started rolling out these changes in select US stores, with more to come in 2024.

→ Get the full scoop on McDonald’s burger upgrade