See Live Example ↗️
Topic
LaunchPositioningCampaign
Type
VideoAdvertisement
Here’s a masterclass in showing your product’s value.
During Tesla’s recent Cybertruck launch event, they showed this impressive video of a Cybertruck beating a Porsche 911 in a quarter-mile race.
But in a surprise ending, you also see that the Cybertruck is also towing a Porsche 911.
Now, there are a lot of differing opinions regarding the effectiveness of this ad.
Was it actually a quarter mile?
Would Porsche buyers even care about a Cybertruck?
etc.
But from the perspective of simply showing how FAST the Cybertruck is.
I think it’s a fantastic demo.
There’s no denying that the Cybertruck is fast.