Gong Launches #NOSPRAY

Google and Yahoo recently announced they’ll be setting stricter email standards to crack down on mass emailing.

Naturally, this is bad news for sales engagement platforms like Outreach and Salesloft.

But, while many companies would try to reassure customers and show them how to minimize the impact,

Gong is taking a different approach.

They’re leaning into this category shift, embracing stricter rules, and launching a campaign called #NOSPRAY.

This post from their CEO, Amit Bendov, is focused on educating the market on how Gong Engage is the best solution to transform your sales outreach in this new world.

Read Amit’s post