Building a Strong POV

How do you know if you have a strong POV?

When buyers who agree with your view, naturally need your product.

Postman has a strong POV.

They believe in “API-first development.”

If organizations consider themselves “API-first,” then Postman becomes a must-have product.

So, a lot of their marketing is focused on educating buyers on the benefits of becoming API-first.

Check out this page that breaks down the concept.

PS. They even launched a video game called “API-First Journey!”