Most explainer videos are too high-level.
The great ones, make it super clear what your product does and how it’s going to help your buyer.
Which is why I love this explainer from Hatch — A podcast production subscription service for B2B companies.
First off, their positioning is very clear.
And it comes through well in their explainer video.
It clearly explains what services they offer and uses real client examples to show exactly how their service will help, and who it’s for.
→ Watch is on Hatch's homepage
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